• Abhishek Ramesh Palav

The goal of the research is to use ratios to analyse the fundamental health of large publicly traded FMCG companies. This research offers a clear presentation of facts and recommendations that will assist an investor in understanding critical areas of investment. This study assists investors in selecting a secure investment and identifying future growth prospects. Nowadays financial management is getting more importance within the businesses because people and their knowledge are the most important aspects affecting the productivity of the company as well as the profitability of the company. Financial Management is one of the main aspects to measure the profitability and liquidity positions of a company. The evaluation of a company's fundamentals, financial statement analysis, financial modelling, and scenario creation for equity recommendations are all part of equity research. Equity research departments serve both the sell-side and the buy-side of the market. Equity research experts keep a close eye on the market and assess market trends as well as their implications for firms and stocks. Equity Research, despite its name, handles commodities and bonds, providing macroeconomic perspectives and subsidiary examinations as needed by collaborating with the financier firm's subordinates division. The main objective of ER is to provide insight and an in-depth examination of a location, business, or stock, and to use this information to assist financial professionals in properly distributing their assets.

"A STUDY ON EQUITY RESEARCH OF SELECTED FMCG COMPANIES LISTED ON NSE", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.9, Issue 3, page no.d701-d714, March-2022, Available :http://www.jetir.org/papers/JETIR2203387.pdf

"A STUDY ON EQUITY RESEARCH OF SELECTED FMCG COMPANIES LISTED ON NSE", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.9, Issue 3, page no. ppd701-d714, March-2022, Available at : http://www.jetir.org/papers/JETIR2203387.pdf