• Dr.C. Vijayabanu
• Dr.R.Gayathri
• Dr.V.Vijayanand
• Mr.S.Karthikeyan

Quality of life is an evergreen topic being studied with differing conceptualizations and individual sustainable growth. The major aim of this paper is to find out the quality of life and sustainable growth of street vendors in the Thanjavur district. The main objective of the current study is to understand the significant factors in creating a better quality of life for street vendors. Here, the researchers have chosen various factors of quality of life and sustainable growth based on the past literature and studied the relationship between demographic and socio-economic factors. The current study has used the data collected from 120 street vendors in the Thanjavur district and various statistical tools such as descriptive analysis, chi-square, and one-way ANOVA. The results revealed that demographic features such as age, daily income, and years of experience in street vendors impacted the quality of life. Further, the quality of life factors, namely the quality of life, social relationships, and technology awareness, iinfluence street vendors’ sustainable growth

Quality of Life, Sustainable growth, Street Vendors, Psychological health, social relationship.

"A STUDY ON QUALITY OF LIFE AND SUSTAINABLE GROWTH OF STREET VENDORS IN THE DIGITAL ERA WITH SPECIAL REFERENCE TO THANJAVUR", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.9, Issue 4, page no.b191-b198, May-2022, Available :http://www.jetir.org/papers/JETIR2204125.pdf

"A STUDY ON QUALITY OF LIFE AND SUSTAINABLE GROWTH OF STREET VENDORS IN THE DIGITAL ERA WITH SPECIAL REFERENCE TO THANJAVUR", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.9, Issue 4, page no. ppb191-b198, May-2022, Available at : http://www.jetir.org/papers/JETIR2204125.pdf