UGC Approved Journal no 63975(19)

ISSN: 2349-5162 | ESTD Year : 2014
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Published in:

Volume 9 Issue 4
April-2022
eISSN: 2349-5162

UGC and ISSN approved 7.95 impact factor UGC Approved Journal no 63975

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Published Paper ID:
JETIR2204486


Registration ID:
400859

Page Number

e645-e650

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Title

Aristotle Rhetoric and Business Communication

Abstract

Abstract: In today's business environment, communication is not just another soft skill. It is a fundamental requirement that needs to be groomed and developed into a leadership competency. Hence, communication skills and communication management are considered essential in any business organization. A communication message is not a mere collection of words to present information but a well-thought-over strategy to realize a business objective. Thus, rhetoric aids communication to be deliberate and strategic activity. As poor communication has been one of the potent reasons for businesses to go wrong, it is a worthy choice to revisit the notion of effective communication. This essay aims to reappraise Aristotle's rhetorical ideology to throw light on effective communication strategies for businesses to consider.

Key Words

Effective communication, Rhetoric, Strategy, Persuasion

Cite This Article

"Aristotle Rhetoric and Business Communication", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.9, Issue 4, page no.e645-e650, April-2022, Available :http://www.jetir.org/papers/JETIR2204486.pdf

ISSN


2349-5162 | Impact Factor 7.95 Calculate by Google Scholar

An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 7.95 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator

Cite This Article

"Aristotle Rhetoric and Business Communication", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.9, Issue 4, page no. ppe645-e650, April-2022, Available at : http://www.jetir.org/papers/JETIR2204486.pdf

Publication Details

Published Paper ID: JETIR2204486
Registration ID: 400859
Published In: Volume 9 | Issue 4 | Year April-2022
DOI (Digital Object Identifier): http://doi.one/10.1729/Journal.30046
Page No: e645-e650
Country: Bangalore, Karnataka, India .
Area: Management
ISSN Number: 2349-5162
Publisher: IJ Publication


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