• Channabasav Hiremath
• Dr. Rashmi R. Hunnur
• Dr. Rajeshwari B. Tapashetti

The Study undertaken for project is entitled by “A study on Consumer Buying Behavior towards EV’S in Bagalkot”. As it’s that there is a trend modulation in the automotive sector where it’s a shift of conventional to Ev’s . As according to once preferences, the trends are being modulated according to the customer preferences. One of the main reason for this change is rapid increase in the rate of fuel and increase in environmental pollution. The second comeback of the electric vehicle (EV) in little more than a decade has a much greater likelihood of success and will have a transformative effect on driving habits as well as the automotive and electric power industries. Automakers are planning to produce hundreds of thousands of vehicles per year. The purchase decisions are based on the factors that customer experience internally and externally where they think twice before purchasing vehicle. As empirical findings are calculated using survey with 100 respondents in Bagalkot city. Primary data is collected through structured questionnaire interaction with the customers who wanted to purchase the EV’S in future. The secondary data is being collected through different websites and literature reviews which are published data. The study exhibit that Hero and Ather are two vehicle model that most of the respondents are aware and the factors that encourage them to buy EV are positive environment effect and new trends. This study reveals that most of the customers are in the age category of 36-45.

Electric Vehicles, Consumer Buying Behaviour, Consumer Perception, Brands, Trends

"A Emperical Study on Consumer Buying Behaviour towards Electric Vehicles in Bagalkot Region", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.9, Issue 9, page no.b254-b278, September-2022, Available :http://www.jetir.org/papers/JETIR2209133.pdf

"A Emperical Study on Consumer Buying Behaviour towards Electric Vehicles in Bagalkot Region", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.9, Issue 9, page no. ppb254-b278, September-2022, Available at : http://www.jetir.org/papers/JETIR2209133.pdf