UGC Approved Journal no 63975(19)

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Published in:

Volume 9 Issue 11
November-2022
eISSN: 2349-5162

UGC and ISSN approved 7.95 impact factor UGC Approved Journal no 63975

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Published Paper ID:
JETIR2211436


Registration ID:
504841

Page Number

e176-e182

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Title

AN EMPIRICAL STUDY OF INVESTORS’ PERCEPTIONS OF VARIOUS INVESTMENT AVENUES IN TAMILNADU

Abstract

In the 21st century of the digital era, due to globalization and economic liberalization lot of business expansions, industrial development and infrastructure changes and growth, an increase in foreign investment and personal financial assets are created rapid growth in investment and which makes a passionate situation for each and every investor who wants to take part in taking a risk in investments, gaining knowledge and capacity to save money and invest in the stock market, gold, real estate, insurance, post office, Mutual funds, and others similar different investment opportunities accessible in India for of small investors. There are very few studies that have explored investors’ perspectives in the field of equity, mutual fund and other avenues. However, the investors’ perception in Tamil Nadu is yet to be explored, and this empirical study is an attempt to examine the investors’ perception of various investment avenues in Tamilnadu. For this study, Primary data using simple random sampling through questionnaire structured questionnaire was used to collect data as well as secondary data from a wide range of literature from various journal publications were utilized. Descriptive statistical methods such as demographic analysis with simple percentages Mann Whitney and Kruskal-Wallis tests were used to test the study's objectives. The results emphasized that the age plays a vital role in investor’s perception and high-income investors prefer to invest only in Gold and Bank deposit for safety and liquidity investment reasons. The research would benefit academics, market researchers, institutional investors, traders, distributors, and other potential investors.

Key Words

Gold, Gold ETF, Investment Options, Investors' perception, Mutual Fund

Cite This Article

"AN EMPIRICAL STUDY OF INVESTORS’ PERCEPTIONS OF VARIOUS INVESTMENT AVENUES IN TAMILNADU", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.9, Issue 11, page no.e176-e182, November-2022, Available :http://www.jetir.org/papers/JETIR2211436.pdf

ISSN


2349-5162 | Impact Factor 7.95 Calculate by Google Scholar

An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 7.95 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator

Cite This Article

"AN EMPIRICAL STUDY OF INVESTORS’ PERCEPTIONS OF VARIOUS INVESTMENT AVENUES IN TAMILNADU", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.9, Issue 11, page no. ppe176-e182, November-2022, Available at : http://www.jetir.org/papers/JETIR2211436.pdf

Publication Details

Published Paper ID: JETIR2211436
Registration ID: 504841
Published In: Volume 9 | Issue 11 | Year November-2022
DOI (Digital Object Identifier): http://doi.one/10.1729/Journal.32210
Page No: e176-e182
Country: Virudhunagar, TAMIL NADU, India .
Area: Commerce
ISSN Number: 2349-5162
Publisher: IJ Publication


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