UGC Approved Journal no 63975(19)

ISSN: 2349-5162 | ESTD Year : 2014
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Published in:

Volume 10 Issue 2
February-2023
eISSN: 2349-5162

UGC and ISSN approved 7.95 impact factor UGC Approved Journal no 63975

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Published Paper ID:
JETIR2302369


Registration ID:
508915

Page Number

d571-d578

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Title

STUDY ON RELATION BETWEEN BRAND AWARENESS AND REPEAT PURCHASES IN HOSPITALITY SECTOR

Abstract

Increasing their hospitality sector share and growth rates, hospitality businesses may benefit fromdevoted patrons of the brand as compared to traditional forms of advertising like discounting and special offers, this strategy yields much higher profits. Due to the sector's maturity, hospital now focus more on expanding their hospitality sector share than opening new locations. The costs associated with hospitality sectoring, PR, and other cost drivers in the early stages of a business's pursuit of new consumers are substantial. Not to mention, maintaining relationships with existing clients requires less resources. This article summarizes the hospitality sectoring literature on what makes consumers loyal to a particular brand, and then offers suggestions to hospitality managers on how to use those findings in order to boost brand loyalty among their clientele.

Key Words

STUDY ON RELATION BETWEEN BRAND AWARENESS AND REPEAT PURCHASES IN HOSPITALITY SECTOR

Cite This Article

"STUDY ON RELATION BETWEEN BRAND AWARENESS AND REPEAT PURCHASES IN HOSPITALITY SECTOR", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.10, Issue 2, page no.d571-d578, February-2023, Available :http://www.jetir.org/papers/JETIR2302369.pdf

ISSN


2349-5162 | Impact Factor 7.95 Calculate by Google Scholar

An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 7.95 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator

Cite This Article

"STUDY ON RELATION BETWEEN BRAND AWARENESS AND REPEAT PURCHASES IN HOSPITALITY SECTOR", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.10, Issue 2, page no. ppd571-d578, February-2023, Available at : http://www.jetir.org/papers/JETIR2302369.pdf

Publication Details

Published Paper ID: JETIR2302369
Registration ID: 508915
Published In: Volume 10 | Issue 2 | Year February-2023
DOI (Digital Object Identifier):
Page No: d571-d578
Country: -, -, India .
Area: Engineering
ISSN Number: 2349-5162
Publisher: IJ Publication


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