• Nishu Singh
• Vivek Sharma
• Pro. Dhruvin Chauhan

The future of money will be mobile as we move toward a cashless society. Mobile payments are already beginning to replace cash payments in India. Although Tier 1 and Tier 2 cities have seen a strong uptake of mobile payments,The tier 1-2 cities have seen a rise in mobile payments, while rural regions are still trailing behind. Rapid advancements in financial technology during the last two decades have significantly altered people's lifestyles, including corporate operations. Mobile payment has become a new way to conduct non-cash financial transactions effectively and efficiently as a consequence of the widespread usage of the internet, which has enabled new business models to join the market. The variables influencing Generations Y and Z's acceptance of mobile payments as a method of payment have been examined in this research. To gather the information, 100 postgraduate students between the ages of 23 and 25 responded to a questionnaire. A key market segment for the success of mobile payments is the younger generations.Yet, there is contradictory empirical data as to what spurs or inhibits the adoption of mobile payments by the younger generation.

adoption, Y Generation, Z Generation, mobile payments

"FACTORS INFLUENCING CUSTOMER ADOPTION OF MOBILE PAYMENTS: EMPIRICAL EXAMINATION BETWEEN GENERATION Y AND Z IN INDIA", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.10, Issue 2, page no.d755-d763, February-2023, Available :http://www.jetir.org/papers/JETIR2302394.pdf

"FACTORS INFLUENCING CUSTOMER ADOPTION OF MOBILE PAYMENTS: EMPIRICAL EXAMINATION BETWEEN GENERATION Y AND Z IN INDIA", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.10, Issue 2, page no. ppd755-d763, February-2023, Available at : http://www.jetir.org/papers/JETIR2302394.pdf