• Santosh Kumari

Satisfaction of customer is the most meaningful factor in the success of any telecommunication industries. The telecommunication industries in India face a problem that they do not satisfy customers with their services. The main objective of this research to identify the constructs which impact the satisfaction of the customers in the telecommunication industry. The study has identified major seven hypotheses which are used for customer satisfaction in the telecommunication industry. The current study basic aim to identify factors which are responsible for customer satisfaction. For this study 4 lakhs tweets are collected from Twitter by using popular hashtags and @ mention for telecommunication companies in India. The result indicates that there is a positives relationship between independent variables (network Quality, Service interaction Quality, and Customer Support) and dependent variables (customer satisfaction). Topic modelling and sentiment mining were done on these 4 lakhs tweets. The statistical analysis indicated that network quality, service interaction quality and customer support play a momentous factor for the satisfaction of customers in the telecommunication industry.

customer satisfaction, telecommunication, customer loyalty.

"Customer satisfaction in Mobile Telecommunication sector", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.10, Issue 3, page no.b556-b561, March-2023, Available :http://www.jetir.org/papers/JETIR2303171.pdf

"Customer satisfaction in Mobile Telecommunication sector", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.10, Issue 3, page no. ppb556-b561, March-2023, Available at : http://www.jetir.org/papers/JETIR2303171.pdf