• SHILU SINGH
• NEHA DUBEY

My project's goal was to evaluate Airtel's marketing approaches and their effects on how customers see the company's cellular services. According to studies, it is less expensive to keep current customers than to get new ones, and keeping them happy by going above and beyond their expectations is essential to doing so. In especially for corporate clients, it was crucial to gauge how satisfied customers were with Bharti Airtel's services. As a representative of the Corporate Sales Department, I gathered customer feedback and used internal counselling to resolve their main grievances. This was a fantastic chance to interact with the organization's internal and external customers. The study's findings confirmed how crucial it is for businesses to satisfy consumers in order to both maintain current clients and grow to new heights.

EFFECTIVE MARKETING STRATEGY OF AIRTEL’

"EFFECTIVE MARKETING STRATEGY OF AIRTEL’", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.10, Issue 4, page no.l1-l5, April-2023, Available :http://www.jetir.org/papers/JETIR2304B01.pdf

"EFFECTIVE MARKETING STRATEGY OF AIRTEL’", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.10, Issue 4, page no. ppl1-l5, April-2023, Available at : http://www.jetir.org/papers/JETIR2304B01.pdf