Abstract
Customers may now conveniently access their accounts and complete transactions from anywhere, at any time, thanks to the advancements in online banking, which have revolutionised the way consumers handle their finances. However, there are a variety of online banking experiences that clients can have, and these experiences can be impacted by things like ease, effectiveness, security, technological difficulties, learning curves, customer service, trust, and dependability. While many consumers find internet banking to be quick, easy, and secure, some may run into difficulties or worry about security, trustworthiness, or customer service. To guarantee a great client experience, banks must continuously address these concerns and offer dependable and secure online banking services.
This article explores consumer perceptions of online banking, which is becoming a well-liked and practical method for handling money. Online banking may be efficient, secure, and easy for customers, but it also comes with a learning curve, potential technical problems, and reliability and trust issues. Another important aspect of online banking is customer support. To provide a great experience for their consumers, banks must continue to address customer issues and offer dependable and secure online banking services. Overall, the paper emphasises how critical it is to comprehend how users interact with online banking and the need to address their issues in order to improve the user experience.