• Pooja Agrawal
• Dr. Gunjan Anand

Emotional labor play crucial role in managing wellbeing at workplace, keeping this philosophy in mind the current study conducts an empirical survey of employees working in BPO & KPO to understand the relationship between emotional labor and employee wellbeing. Through this pilot research, the study shall measure level of emotional labor and wellbeing of employees along with relationship between them. The survey was conducted on 190 employees with a structured questionnaire and measure the level and impact of emotional labor on employee wellbeing using one-sample test and linear regression analysis. The study found high level of emotional labor of employees of both BPO & KPO firms and significant impact is observed of emotional labor on employee wellbeing. The study proves that employees working in service firms with high degree of emotional labor are successful, satisfied & happy and successfully managing their wellbeing which primarily includes mental, psychological and physical health. It is the mantra for service quality delivery and high performance.

Emotional Labor, Employee Wellbeing, BPO, KPO, Service Quality, Service Industry etc.

"A Study of Measuring Effect of Emotional Labor on Employee Wellbeing of Employees Working in BPO & KPO Firms", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.10, Issue 5, page no.k191-k199, May-2023, Available :http://www.jetir.org/papers/JETIR2305A24.pdf

"A Study of Measuring Effect of Emotional Labor on Employee Wellbeing of Employees Working in BPO & KPO Firms", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.10, Issue 5, page no. ppk191-k199, May-2023, Available at : http://www.jetir.org/papers/JETIR2305A24.pdf