• Shainaz begum

Abstract: Knowledge of credit rating has become crucial for both investors and stock brokers in today's changing financial environment. This abstract examines the importance of credit ratings and how they affect how investors make decisions. Credit rating, a gauge of a person, business, or financial instrument's creditworthiness, has grown significantly in popularity in the investment world. Credit ratings are very important to investors, from individual retail investors to institutional players, who use them to evaluate the risk involved with their investment selections. In a similar vein, stock brokers who serve as the go-between for investors and the stock market must be knowledgeable about credit ratings in order to give proper advise and promote investments with knowledge. It emphasizes the significance of credit ratings as an indicator of the financial stability and risk profile of entities. Investors rely on credit ratings to gauge the likelihood of default and make informed decisions when allocating their investment portfolios. Credit ratings help investors identify suitable investment options, balance risk and return, and align their investment strategies with their risk tolerance.

Key words: stock brokers, investors,risk assessment, investment decisions, financial stability, creditworthiness, rating agencies.

"Awareness of Credit Rating with Respect to Investors & Stock Brokers", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.10, Issue 7, page no.f259-f264, July-2023, Available :http://www.jetir.org/papers/JETIR2307533.pdf

"Awareness of Credit Rating with Respect to Investors & Stock Brokers", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.10, Issue 7, page no. ppf259-f264, July-2023, Available at : http://www.jetir.org/papers/JETIR2307533.pdf