• Srinivasa. R

“Ecommerce" or "electronic commerce" is the trading of goods and services on the internet. An ecommerce business is a company that generates revenue from selling products or services online. GMV of e-tailers continued to grow by leaps and bounds in FY-2023 after registering rapid growth in the previous two years, shows Redseer data. India’s e-commerce market is on fire! With consumers rapidly adopting online shopping and renewed thrust from leading consumer goods and retail players in the country, gross merchandise value (GMV) of India’s e-tailers touched US$ 60 billion in FY2023. As per latest data from Redseer Research and Analysis, the surge in e-tailer GMV rose 22 per cent last year over the previous year. In FY2022, GMV of e-tailers stood at $49 billion. Today, India is home to the third-largest base of online shoppers of 140 million, only behind China and the US, according to Bain & Company’s report How India Shops Online.

Ecommerce = Electronic Commerce, Brick and Mortar = A traditional street-side business, GMV = Gross Merchandise Value, E-tailers = A retailer selling goods via electronic transactions on the internet, B2C = Business to Consumer, B2B = Business to Business, B2G = Business to Government.

"Impact of E-Commerce Business(B to C) in India", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.10, Issue 8, page no.f686-f690, August-2023, Available :http://www.jetir.org/papers/JETIR2308581.pdf

"Impact of E-Commerce Business(B to C) in India", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.10, Issue 8, page no. ppf686-f690, August-2023, Available at : http://www.jetir.org/papers/JETIR2308581.pdf