UGC Approved Journal no 63975(19)

ISSN: 2349-5162 | ESTD Year : 2014
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Published in:

Volume 10 Issue 8
August-2023
eISSN: 2349-5162

UGC and ISSN approved 7.95 impact factor UGC Approved Journal no 63975

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Published Paper ID:
JETIR2308648


Registration ID:
522121

Page Number

g448-g454

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Title

A study on dealer satisfaction of dalmia cement in Jammalamadugu

Abstract

This study aims to assess the level of dealer satisfaction with Dalmia Cement, a leading cement manufacturer in India. Understanding dealer satisfaction is crucial for cement companies to enhance their distribution networks and maintain strong relationships with their channel partners. This research examines various factors that contribute to dealer satisfaction and identifies key areas for improvement. The study utilizes a mixed-methods approach, combining qualitative and quantitative data collection methods. In-depth interviews are conducted with a sample of Dalmia Cement dealers to gain insights into their perceptions, experiences, and challenges. Additionally, a structured questionnaire is administered to a larger sample of dealers to obtain quantitative data on their satisfaction levels across different dimensions.

Key Words

dealer satisfaction, Dalmia Cement, cement industry, distribution network, qualitative research, quantitative research, product quality, pricing, supply chain, marketing support, dealer support services, overall satisfaction, recommendations.

Cite This Article

"A study on dealer satisfaction of dalmia cement in Jammalamadugu", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.10, Issue 8, page no.g448-g454, August-2023, Available :http://www.jetir.org/papers/JETIR2308648.pdf

ISSN


2349-5162 | Impact Factor 7.95 Calculate by Google Scholar

An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 7.95 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator

Cite This Article

"A study on dealer satisfaction of dalmia cement in Jammalamadugu", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.10, Issue 8, page no. ppg448-g454, August-2023, Available at : http://www.jetir.org/papers/JETIR2308648.pdf

Publication Details

Published Paper ID: JETIR2308648
Registration ID: 522121
Published In: Volume 10 | Issue 8 | Year August-2023
DOI (Digital Object Identifier):
Page No: g448-g454
Country: Proddatur, Andhra Pradesh, India .
Area: Management
ISSN Number: 2349-5162
Publisher: IJ Publication


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