• Dr. Sarika Sharma

Abstract This study investigates the interplay between sustainable development and rural women's empowerment through a case study of the Beti Bachao Beti Padhao (BBBP) Abhiyan implemented in the Varanasi District of Uttar Pradesh, India.The Beti Bachao Beti Padhao Abhiyan, launched by the Government of India in 2015, aims to combat the declining child sex ratio and ensure the survival, protection, and education of girls. The Abhiyan underscores the significance of educating and empowering girls to achieve sustainable development by dismantling the cycles of poverty and discrimination. Varanasi District, located in Eastern Uttar Pradesh, express the challenges faced by women in rural India. This study seeks to examine the impact of the BBBP Abhiyan on the empowerment of rural women in Varanasi District, evaluating its effectiveness in addressing gender disparities and fostering sustainable development. The objectives of this research include assessing the Abhiyan's implementation, measuring its contributions to rural women's empowerment, analyzing the implications of such empowerment for sustainable development, and identifying policy recommendations to enhance the Abhiyan's effectiveness. This study provides a comprehensive analysis of the BBBP Abhiyan’s implementation, its influence on women's empowerment, and its broader implications for sustainable development in rural India. By shedding light on the experiences of the Varanasi District, it offers valuable insights into how gender-sensitive policies can empower women and promote sustainable, equitable development. This research paper aims to examine the various components of the Abhiyan and their implementation in the Varanasi district, and ultimately determine the impact of the Abhiyan on the lives of girls and women in the district.

Keywords: Sustainable Development, Rural Women Empowerment Beti Bachao Beti Padhao Abhiyan, socio-economic indicators, girl child.

"Sustainable Development and Women Empowerment in Rural Areas in Context of Beti Bachao and Beti Padhao Abhiyan: A Case Study of Varanasi District of Uttar Pradesh", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.10, Issue 12, page no.g431-g441, December-2023, Available :http://www.jetir.org/papers/JETIR2312652.pdf

"Sustainable Development and Women Empowerment in Rural Areas in Context of Beti Bachao and Beti Padhao Abhiyan: A Case Study of Varanasi District of Uttar Pradesh", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.10, Issue 12, page no. ppg431-g441, December-2023, Available at : http://www.jetir.org/papers/JETIR2312652.pdf