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December-2023
eISSN: 2349-5162
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Journal of Emerging Technologies and Innovative Research ( An International Scholarly Open Access Journal, Peer-reviewed, Refereed Journal )
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UGC Approved Journal no 63975(19)
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UGC and ISSN approved 7.95 impact factor UGC Approved Journal no 63975
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Published Paper ID:
JETIR2312732
Registration ID:
530789
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Title
CONSUMER PERCEPTION AND PURCHASE INTENTION TOWARDS SMART WATCHES – A STUDY WITH REFERENCE TO MAYILADUTHURAI TOWN
Abstract
The purpose of conducting this research is to get the actual idea about the experiences of customers and their satisfaction level with Smart watch. What types of problem they face after purchasing Smart watch watches. The purpose of conducting this research is also to find out expectations of customers for Smart watch. Users were selected and then the analysis was formed regarding the people’s beliefs, satisfaction and expectations about the Smart watch. This was basically the problem that was discovered to conduct this project i.e. “Consumer perception and purchase intention towards Smart watch in Mayiladuthurai town”
Key Words
Perception, purchase intention, satisfaction,
Cite This Article
"CONSUMER PERCEPTION AND PURCHASE INTENTION TOWARDS SMART WATCHES – A STUDY WITH REFERENCE TO MAYILADUTHURAI TOWN", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.10, Issue 12, page no.h278-h280, December-2023, Available :http://www.jetir.org/papers/JETIR2312732.pdf
ISSN
2349-5162 | Impact Factor 7.95 Calculate by Google Scholar
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 7.95 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator
Cite This Article
"CONSUMER PERCEPTION AND PURCHASE INTENTION TOWARDS SMART WATCHES – A STUDY WITH REFERENCE TO MAYILADUTHURAI TOWN", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.10, Issue 12, page no. pph278-h280, December-2023, Available at : http://www.jetir.org/papers/JETIR2312732.pdf
Publication Details
Published Paper ID: JETIR2312732
Registration ID: 530789
Published In: Volume 10 | Issue 12 | Year December-2023
Page No: h278-h280
Country: Mayiladuthurai, Tamil Nadu, India .
Area: Commerce
ISSN Number: 2349-5162
Publisher: IJ Publication
Published Paper URL :: https://www.jetir.org/view?paper=JETIR2312732
Published Paper PDF: https://www.jetir.org/papers/JETIR2312732
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