• Dr. Subhash Chandra
• NA

Abstract: India is also gradually finding its place on the fruit map of the world. This research paper aims to explore the pivotal role played by the apple industry in driving economic growth in Himachal Pradesh. Apple industry is the backbone of the economy of Hilly districts namely Shimla, Kullu, Kinnaur and Mandi in Himachal Pradesh. Due to its good backward and forward linkages it provides employment to about 50% of the population and is the main source of livelihood of many households. Through a thorough examination of various economic indicators and case studies, this paper seeks to elucidate the multifaceted contributions of the apple sector to employment opportunities created across the entire apple value chain, income generation, export revenue, and a brief overview of Himachal Pradesh's geography and climate conducive to apple cultivation. In this paper an effort has been done to study the Growth of apple production and identify the challenges faced by the apple industry in H The present study is both descriptive and analytical in nature.

Key Words: Horticulture, Employment, Apple, Fruit, Production,

"“AN ECONOMIC OVERVIEW AND CHALLENGES OF APPLE PRODUCTION IN HILLY REGIONS OF HP.”", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.11, Issue 1, page no.f1-f6, January-2024, Available :http://www.jetir.org/papers/JETIR2401501.pdf

"“AN ECONOMIC OVERVIEW AND CHALLENGES OF APPLE PRODUCTION IN HILLY REGIONS OF HP.”", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.11, Issue 1, page no. ppf1-f6, January-2024, Available at : http://www.jetir.org/papers/JETIR2401501.pdf