• Aklesh Rai
• Noor Khanna
• Anshul
• Dr. Ashwani Panesar

In an era of rapid technological advancement, the introduction of smart home appliances represents a turning point in the development of domestic life. These networked gadgets promise to transform how we use our living areas by enticing us with their efficiency, ease, and improved comfort. However, under the surface of this technological wonder is a complicated world of customer attitudes and impressions, folded by a variety of issues including technical difficulties, financial considerations, and privacy concerns. In an effort to understand the complex relationship that exists between consumers and these innovative gadgets, this capstone thesis conducts a thorough investigation of the complex interplay between caution and convenience in the world of smart home appliances. By utilizing an interdisciplinary approach that incorporates components of psychology, marketing, sociology, and design, this study seeks to illuminate the various reasons, concerns, and desires that influence customer behavior in this quickly developing industry. The awareness of the dual nature of customer opinion regarding smart home appliances is central to our inquiry. There is, on the one hand, a tangible excitement about the prospects of automation, personalization, and increased security that these gadgets provide. Many consumers find great satisfaction in the idea of effortlessly managing domestic chores, maximizing energy efficiency, and guaranteeing the safety of their loved ones.

personalization, technological advancement, awareness

"Study On Perception/Attitude of Customer Towards Smart Home Appliances", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.11, Issue 4, page no.f442-f465, April-2024, Available :http://www.jetir.org/papers/JETIR2404548.pdf

"Study On Perception/Attitude of Customer Towards Smart Home Appliances", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.11, Issue 4, page no. ppf442-f465, April-2024, Available at : http://www.jetir.org/papers/JETIR2404548.pdf