• Ifeoma Ethel Ezeabasili
• James Ugochukwu Amaefuna

Abstract The Israeli-Hamas conflict has been an ongoing and highly contentious issue, both regionally and globally, with significant consequences for the perception and understanding of the conflict's complexities. This study examined the impact of social media on public perceptions and attitudes towards the Israeli-Hamas conflict. The study adopted the Framing theory as a theoretical framework, and secondary data was sourced from Textbooks, journal articles newspapers, and magazines, the data collected were analyzed with content analysis. The findings indicated that information disseminated through social media channels influences the perception of the Israeli-Hamas conflict among the general public. The study concluded that Social media had a profound impact on public perception of the Israeli-Hamas conflict by amplifying diverse voices, the formation of echo chambers, and the rampant spread of misinformation, arousing emotional responses and the influence of user-generated content all contributed to polarized and biased viewpoints. The study therefore, recommended that; In order to foster a more informed public perception, individuals must critically evaluate the content they engage with on social media platforms and seek out diverse perspectives and reliable sources of information. Additionally, platforms should implement policies meant to curtail the spread of misinformation and promoting productive and balanced discussions.

Information Dissemination, Israeli-Hamas conflict, Political Communication, Public Perception, Social Media, User-Generated Content

" Analyzing the Impact of Social Media on Public Perception of the Israeli-Hamas Conflict", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.11, Issue 9, page no.e31-e37, September-2024, Available :http://www.jetir.org/papers/JETIR2409403.pdf

" Analyzing the Impact of Social Media on Public Perception of the Israeli-Hamas Conflict", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.11, Issue 9, page no. ppe31-e37, September-2024, Available at : http://www.jetir.org/papers/JETIR2409403.pdf