• Dr.S.VIJAYALAKSHMI M.Com., M.Phil., Ph.D

‘Ayurveda’ is the ‘Science of life’. Life is connected with health, Ayurveda is mean to be the ‘Science of human health’. Ayurveda’s approach towards healing is problems. It does not deal with individual organs in isolation, but treats the body as a whole. There is evidence that Ayurveda is treating any disease or problems. More important, it does not give temporary relief, but cure the disease. Ayurveda is the biotic and chemical free way. Some people use ayurvedic practices to maintain health, reduce stress and improve flexibility, strength and stamina with practices like yoga and meditation can be suffering from lack of plans and innovations of poor marketing. Attitude of customers are also affect the purchasing of these products.

Ayurveda, customer, healthy life, Herbal Products

"A STUDY ON CUSTOMER SATISFACTION TOWARDS LEVER AYUSH AYURVEDIC PRODUCTS IN PUDUKKOTTAI", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.11, Issue 11, page no.b302-b305, November-2024, Available :http://www.jetir.org/papers/JETIR2411136.pdf

"A STUDY ON CUSTOMER SATISFACTION TOWARDS LEVER AYUSH AYURVEDIC PRODUCTS IN PUDUKKOTTAI", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.11, Issue 11, page no. ppb302-b305, November-2024, Available at : http://www.jetir.org/papers/JETIR2411136.pdf