• Ms. Mariya Kapadia
• Dr. Surender Kumar

Due to tourism's growing environmental impact, stakeholders are implementing responsible tourism strategies, of which Corporate Social Responsibility (CSR) is a key component. This study examines how eco-friendly tourism practices and socioeconomic development are being promoted by CSR initiatives in Jaipur, a well-known heritage tourism destination. The study evaluates the dual effects of CSR on the environment and community livelihoods through a mixed-methods research approach that involves tourism businesses, local communities, and non-governmental organizations. Although issues like insufficient community involvement and disjointed execution still exist, the results show that awareness and adoption of green practices are increasing.

Jaipur, Local Communities, Environment, Green Practices, Sustainable Development, Eco-Friendly Tourism, CSR, and Responsible Tourism

"EVALUATING THE ROLE OF CSR IN FOSTERING ECO-FRIENDLY TOURISM PRACTICES AND SOCIO-ECONOMIC DEVELOPMENT: A CASE STUDY OF JAIPUR", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.12, Issue 5, page no.d408-d415, May-2025, Available :http://www.jetir.org/papers/JETIR2505387.pdf

"EVALUATING THE ROLE OF CSR IN FOSTERING ECO-FRIENDLY TOURISM PRACTICES AND SOCIO-ECONOMIC DEVELOPMENT: A CASE STUDY OF JAIPUR", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.12, Issue 5, page no. ppd408-d415, May-2025, Available at : http://www.jetir.org/papers/JETIR2505387.pdf