• Dr. Sonal Agrawal

Abstract: Consumption on food is one of the biggest expenses incurred by individuals all over the world, being one of the basic necessities for survival and growth of human life. The global food retail market figures for 2024 indicate a value estimated at USD 12.49 trillion. Future trends indicate a compound annual growth rate of around 3.6% during the period from 2026 to 2033. Food retailing is a challenging task facing constant competition from players new and old. The latest threat before traditional food retailers today is online grocery shopping, fuelled greatly by the lock downs imposed during the pandemic situation. Although online shopping in all sectors was picking up pace due to the fast paced life and other contributing factors such as time saving and convenience, the impetus of Covid 19 on digitalization and use of technology in various areas cannot be undermined. This is a primary data based research paper that attempts to study and analyze the changing consumption pattern of Indian consumers in the pre and post Covid-19 period with reference to E- grocery shopping. Key Words: E- grocery, Consumption, Covid-19

""E-Grocery Shopping: The changing consumption pattern of Indian consumers in the pre and post Covid-19 period"", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.12, Issue 10, page no.d639-d649, October-2025, Available :http://www.jetir.org/papers/JETIR2510383.pdf

""E-Grocery Shopping: The changing consumption pattern of Indian consumers in the pre and post Covid-19 period"", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.12, Issue 10, page no. ppd639-d649, October-2025, Available at : http://www.jetir.org/papers/JETIR2510383.pdf