• Shabnum perween
• Mushtaq ahmed I. patel

This study aims to examine the level of artificial intelligence (AI) literacy, AI usage and negative attitude towards AI among faculty members of social science stream of higher education in India. Descriptive survey method is found to be suitable for conducting the research as it is conducted in the current scenario. For the measurement of AI usage, scale was self-constructed based on the usage model of Burton-Jones (2005). Research objective and hypothesis were designed to examine the relationship between AI literacy, AI usage, and negative attitude towards AI. In the view of objectives, the statistical techniques used for this study was percentage, mean, standard deviation, t-test and correlation. Findings of the study revealed that a greater number of faculty members have high level of AI literacy and average level of AI usage in their daily life. Furthermore, result also revealed positive relation between AI literacy and AI usage whereas, AI usage and AI literacy have very low correlation with negative attitude towards AI. This study is effective for the policy makers, curriculum planners, curriculum evaluators, and teacher training institutions to guide the education system accordingly, so that the faculty members of social science stream can use and apply AI in their teaching learning process as well as in research field.

Artificial intelligence (AI), AI literacy, AI tools, AI Usage, negative attitude

"Awareness about artificial intelligence tools among academicians in higher education", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.12, Issue 11, page no.b247-b254, November-2025, Available :http://www.jetir.org/papers/JETIR2511130.pdf

"Awareness about artificial intelligence tools among academicians in higher education", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.12, Issue 11, page no. ppb247-b254, November-2025, Available at : http://www.jetir.org/papers/JETIR2511130.pdf