UGC Approved Journal no 63975(19)
New UGC Peer-Reviewed Rules

ISSN: 2349-5162 | ESTD Year : 2014
Volume 13 | Issue 3 | March 2026

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Published in:

Volume 12 Issue 11
November-2025
eISSN: 2349-5162

UGC and ISSN approved 7.95 impact factor UGC Approved Journal no 63975

7.95 impact factor calculated by Google scholar

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Published Paper ID:
JETIR2511429


Registration ID:
571991

Page Number

e235-e240

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Title

DIGITAL MARKETING VS TRADITIONAL MARKETING A COMPARATIVE STUDY

Abstract

This study focuses on the Comparing and analysis between the effectiveness of Digital Marketing and Traditional Marketing to understand effectiveness, reach, cost-efficiency business environment. It explains how both methods help in promoting businesses. Digital Marketing is fast, low, cost, reaches target audience but traditional Marketing Builds trust and connects better with local audiences. This study will also focus on the factors which impact the buying behavior of customers towards Digital Marketing and Traditional Marketing.

Key Words

Digital Marketing, Traditional Marketing, Marketing Comparison, Advertising, Consumer Reach

Cite This Article

"DIGITAL MARKETING VS TRADITIONAL MARKETING A COMPARATIVE STUDY", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.12, Issue 11, page no.e235-e240, November-2025, Available :http://www.jetir.org/papers/JETIR2511429.pdf

ISSN


2349-5162 | Impact Factor 7.95 Calculate by Google Scholar

An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 7.95 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator

Cite This Article

"DIGITAL MARKETING VS TRADITIONAL MARKETING A COMPARATIVE STUDY", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.12, Issue 11, page no. ppe235-e240, November-2025, Available at : http://www.jetir.org/papers/JETIR2511429.pdf

Publication Details

Published Paper ID: JETIR2511429
Registration ID: 571991
Published In: Volume 12 | Issue 11 | Year November-2025
DOI (Digital Object Identifier):
Page No: e235-e240
Country: -, -, India .
Area: Engineering
ISSN Number: 2349-5162
Publisher: IJ Publication


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