UGC Approved Journal no 63975(19)
New UGC Peer-Reviewed Rules

ISSN: 2349-5162 | ESTD Year : 2014
Volume 13 | Issue 1 | January 2026

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Volume 13 Issue 1
January-2026
eISSN: 2349-5162

UGC and ISSN approved 7.95 impact factor UGC Approved Journal no 63975

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Published Paper ID:
JETIR2601452


Registration ID:
574974

Page Number

e356-e362

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Title

Preference of Individual Investors in Gujarat towards Gold Beans-An Empirical Study

Abstract

This study explores investor preferences for gold beans as an investment instrument, focusing on factors that influence choice, perception of risk and returns, and demographic differences. Using a structured questionnaire completed by 350 investors in Gujarat, India, the study employs descriptive statistics, factor analysis, and regression models. Results indicate that safety, liquidity, and cultural affinity are significant predictors of preference, while age and income influence investment intensity. The findings offer insights for financial advisors, policy makers, and precious-metal markets.

Key Words

Gold Beans, Investor Preference, Investment Behavior, Risk Perception, Gujarat, India

Cite This Article

"Preference of Individual Investors in Gujarat towards Gold Beans-An Empirical Study", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.13, Issue 1, page no.e356-e362, January-2026, Available :http://www.jetir.org/papers/JETIR2601452.pdf

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2349-5162 | Impact Factor 7.95 Calculate by Google Scholar

An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 7.95 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator

Cite This Article

"Preference of Individual Investors in Gujarat towards Gold Beans-An Empirical Study", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.13, Issue 1, page no. ppe356-e362, January-2026, Available at : http://www.jetir.org/papers/JETIR2601452.pdf

Publication Details

Published Paper ID: JETIR2601452
Registration ID: 574974
Published In: Volume 13 | Issue 1 | Year January-2026
DOI (Digital Object Identifier):
Page No: e356-e362
Country: Jamnagar, Gujarat, India .
Area: Management
ISSN Number: 2349-5162
Publisher: IJ Publication


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