• Dr. Padmashree Chandak
• Dr. Manisha Maddel
• Mr. Pradip Patil

The emergence of GenAI is transforming the processes in which university students seek information, create alternatives, conduct market analysis, build prototypes, and communicate their entrepreneurial initiatives. However, enhanced speed and elegance of GenAI outputs should not be confused with deep learning of entrepreneurship. The objective of this paper is to design a human-centered framework that promotes responsible incorporation of GenAI into entrepreneurship education as a means of enhancing entrepreneurial capabilities rather than displacing cognitive work. Qualitative conceptual and narrative review methodology is applied. Data sources are the manuscript provided, peer reviewed literature on entrepreneurship education, as well as the most recent policy-related documents from Organization for Economic Cooperation and Development (OECD), UNESCO and World Economic Forum. Five mutually related components are defined: pedagogical purpose, human agency, AI literacy and ethics, entrepreneurial authenticity, and assessment by process. The framework maps GenAI capabilities such as ideation, scenario generation, market analysis, and feedback onto the competencies of opportunity recognition, experimentation, analytical thinking, creativity, and communication. Further, this paper suggests that universities in emerging economies need equal opportunities, faculty competency, governance and curriculum design to utilize GenAI. This paper offers an AI enabled experiential learning loop and a new assessment structure including problem framing, experimentation, validation, prototyping, oral defense and reflection.

Generative artificial intelligence, entrepreneurship education, entrepreneurial competence, AI literacy, experiential learning, higher education, emerging economies.

"Generative ai and entrepreneurial competence development in higher education a human centered framework for emerging economies", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.13, Issue 9, page no.a8-a13, September-2026, Available :http://www.jetir.org/papers/JETIR2609002.pdf

"Generative ai and entrepreneurial competence development in higher education a human centered framework for emerging economies", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.13, Issue 9, page no. ppa8-a13, September-2026, Available at : http://www.jetir.org/papers/JETIR2609002.pdf