• Dr Nancy Devinderkaur

The research work reveals theimpactof New Media technologies like mobile phone on youth especially females. The researcher’s main aim was to find out how mobile phone and other digital technologies are making adult content popular among young girls. The availability of the content and how it is accessed and with what frequency were the major objectives of the research. A survey was conducted with structured questionnaire as a tool. The researcher also included observational method as a part of research methodology to collect qualitative data. The collected data was processed and analysed. It was found that majority of young girl’s access porn content. Mobile phone is the most popular source for watching or reading the porn content. Apart from this, it was also found that females coming from villages are more addicted to porn than the urban ones. The study also revealed that entertainment, curiosity, knowledge and peer pressure are major reasons behind assessing porn content.

New Media technology, adult content and uses and gratification theory

"NEW MEDIA AND NEW FOUND FREEDOM OF ACCESSING ADULT CONTENT AMONG INDIAN FEMALES", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.5, Issue 9, page no.320-323, September-2018, Available :http://www.jetir.org/papers/JETIRA006317.pdf

"NEW MEDIA AND NEW FOUND FREEDOM OF ACCESSING ADULT CONTENT AMONG INDIAN FEMALES", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.5, Issue 9, page no. pp320-323, September-2018, Available at : http://www.jetir.org/papers/JETIRA006317.pdf