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March-2019
eISSN: 2349-5162
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Journal of Emerging Technologies and Innovative Research ( An International Scholarly Open Access Journal, Peer-reviewed, Refereed, Crossref DOI Journal )
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UGC Approved Journal no 63975(19)
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ISSN: 2349-5162 | ESTD Year : 2014 Volume 13 | Issue 3 | March 2026
New UGC Peer-Reviewed Rules
ISSN: 2349-5162 | ESTD Year : 2014 Volume 13 | Issue 3 | March 2026
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UGC and ISSN approved 7.95 impact factor UGC Approved Journal no 63975
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Published Paper ID:
JETIRAI06036
Registration ID:
200033
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Title
MARKETING OF SERVICES, QUALITY OF SERVICES, CUSTOMER SATISFACTION AND SERVQUAL INSTRUMENT
Authors
Abstract
Delivering high quality services is closely linked to profits, cost savings and market share. The available body of knowledge about customer satisfaction deals with quality of services. The state of satisfaction depends on a number of both psychological and physical variables which correlate with satisfaction behaviors such as return and recommended rate. These days all the organizations are realizing the significance of customer- centered philosophies. Nature of present paper is elementary theoritical study of the phenomena, this paper is an attempt to present an idea and significance of Service quality, Customer Satisfaction and Dimensions of Service Quality and about the Servqual Instrument.
Key Words
Customer Satisfaction, Service quality,Service quality dimensions, Servqual Instrument.
Cite This Article
"MARKETING OF SERVICES, QUALITY OF SERVICES, CUSTOMER SATISFACTION AND SERVQUAL INSTRUMENT", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.6, Issue 3, page no.242-255, March-2019, Available :http://www.jetir.org/papers/JETIRAI06036.pdf
ISSN
2349-5162 | Impact Factor 7.95 Calculate by Google Scholar
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 7.95 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator
Cite This Article
"MARKETING OF SERVICES, QUALITY OF SERVICES, CUSTOMER SATISFACTION AND SERVQUAL INSTRUMENT", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.6, Issue 3, page no. pp242-255, March-2019, Available at : http://www.jetir.org/papers/JETIRAI06036.pdf
Publication Details
Published Paper ID: JETIRAI06036
Registration ID: 200033
Published In: Volume 6 | Issue 3 | Year March-2019
Page No: 242-255
Country: -, -, - .
Area: Engineering
ISSN Number: 2349-5162
Publisher: IJ Publication
Published Paper URL :: https://www.jetir.org/view?paper=JETIRAI06036
Published Paper PDF: https://www.jetir.org/papers/JETIRAI06036
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