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March-2019
eISSN: 2349-5162
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Journal of Emerging Technologies and Innovative Research ( An International Scholarly Open Access Journal, Peer-reviewed, Refereed Journal )
Impact factor 7.95 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal
UGC Approved Journal no 63975(19)
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UGC and ISSN approved 7.95 impact factor UGC Approved Journal no 63975
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Published Paper ID:
JETIRAO06099
Registration ID:
195952
Page Number
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Title
MARKETING STRATEGY OF ENGINEERING COLLEGE LIBRARY SERVICES IN AURANGABAD
Abstract
The concept of marketing not only involves the buying and selling for financial gain but also the achievement of organizational objectives successfully. The present paper defines the concept of Engineering College Library, Marketing, Marketing Management process and Marketing Engineering College Library Services. In the authors of this article attempts to touch the Engineering College Library system for marketing his library & library services. This paper also deals with the eight Engineering College libraries data including collection, staff, library timing & collection etc.
Key Words
Aurangabad, Market Segmentation, Market, Marketing Mix, Marketing, Engineering College Library Services & Engineering College library.
Cite This Article
"MARKETING STRATEGY OF ENGINEERING COLLEGE LIBRARY SERVICES IN AURANGABAD", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.6, Issue 3, page no.625-637, March-2019, Available :http://www.jetir.org/papers/JETIRAO06099.pdf
ISSN
2349-5162 | Impact Factor 7.95 Calculate by Google Scholar
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 7.95 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator
Cite This Article
"MARKETING STRATEGY OF ENGINEERING COLLEGE LIBRARY SERVICES IN AURANGABAD", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.6, Issue 3, page no. pp625-637, March-2019, Available at : http://www.jetir.org/papers/JETIRAO06099.pdf
Publication Details
Published Paper ID: JETIRAO06099
Registration ID: 195952
Published In: Volume 6 | Issue 3 | Year March-2019
Page No: 625-637
Country: -, -, - .
Area: Engineering
ISSN Number: 2349-5162
Publisher: IJ Publication
Published Paper URL :: https://www.jetir.org/view?paper=JETIRAO06099
Published Paper PDF: https://www.jetir.org/papers/JETIRAO06099
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