UGC Approved Journal no 63975(19)

ISSN: 2349-5162 | ESTD Year : 2014
Call for Paper
Volume 11 | Issue 5 | May 2024

JETIREXPLORE- Search Thousands of research papers



WhatsApp Contact
Click Here

Published in:

Volume 6 Issue 5
May-2019
eISSN: 2349-5162

UGC and ISSN approved 7.95 impact factor UGC Approved Journal no 63975

7.95 impact factor calculated by Google scholar

Unique Identifier

Published Paper ID:
JETIRBP06046


Registration ID:
210049

Page Number

241-245

Share This Article


Jetir RMS

Title

GREEN MARKETING: OPPORTUNITIES AND ISSUES

Abstract

Green marketing plays a vital role in the marketing activities. This paper focuses on the benefits and opportunities of green marketing. This paper also focuses some of the issues relating to green marketing and its requirements. In today's business world, environmental issues of green marketing play an important role in marketing environment. Government has taken regulatory measures to have control over the risks involved in the green marketing. This study is an attempt to academically examine the issues relating to environment or green marketing.

Key Words

Green marketing, green washing, green products, environmental sustainability, etc.

Cite This Article

"GREEN MARKETING: OPPORTUNITIES AND ISSUES", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.6, Issue 5, page no.241-245, May-2019, Available :http://www.jetir.org/papers/JETIRBP06046.pdf

ISSN


2349-5162 | Impact Factor 7.95 Calculate by Google Scholar

An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 7.95 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator

Cite This Article

"GREEN MARKETING: OPPORTUNITIES AND ISSUES", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.6, Issue 5, page no. pp241-245, May-2019, Available at : http://www.jetir.org/papers/JETIRBP06046.pdf

Publication Details

Published Paper ID: JETIRBP06046
Registration ID: 210049
Published In: Volume 6 | Issue 5 | Year May-2019
DOI (Digital Object Identifier):
Page No: 241-245
Country: -, --, - .
Area: Engineering
ISSN Number: 2349-5162
Publisher: IJ Publication


Preview This Article


Downlaod

Click here for Article Preview

Download PDF

Downloads

0002842

Print This Page

Current Call For Paper

Jetir RMS