• A. MANI
• Dr. G. MURUGESAN

The most important factor for the economic development of a country is its industrialization. In the process of industrialization, emphasis is given to large scale industries, medium sale industries, small scale industries and micro enterprises. In developing countries, micro and small enterprises are important in the context of employment opportunities, equitable distribution of national income, balanced regional growth and development of rural and semi-urban areas. However, the rural manufacturing units face more problems. With this background, the researchers have made a novel attempt to study the problems and prospects of rural entrepreneurs in Salem district. Effective implementation of the suggestions could lead to the growth of the rural entrepreneurs eventually result in creation of employment as well as poverty reduction.

Rural entrepreneurs, micro and small industries, industrialization, rural development, industrial growth, etc.

"PROBLEMS AND PROSPECTS OF THE RURAL ENTREPRENEURS IN INDIA ", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.6, Issue 5, page no.514-523, May-2019, Available :http://www.jetir.org/papers/JETIRBP06089.pdf

"PROBLEMS AND PROSPECTS OF THE RURAL ENTREPRENEURS IN INDIA ", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.6, Issue 5, page no. pp514-523, May-2019, Available at : http://www.jetir.org/papers/JETIRBP06089.pdf