• Dr. V.SURESH

The present era of industrialisation and globalization has added a lot of comfort and luxury to human life but has also led to disturbing situation of huge environmental degradation combined with all the involved activities. Today, the entire sector in the world economy is facing huge challenge to deal with the environmental problems and their related impacts in their day to day businesses. In an emerging economy like India, environmental management needs to be the key focus area of the business fraternity and especially the banking industry being the major intermediary.The study aims to identify the view and awareness of bank staff and customers as regards to green banking perception in public and private sector banks. It is necessary to identify various initiatives taken by bank on the concept of green banking in order effect customer and make them user friendly. In The paper highlights the stages, initiatives, benefits and future of green banking in Indian context. The paper also discusses about the various organizations and laws and guidelines for environmental conservation and sustainability and green banking.

Sustainability, green banking, sustainable development, customer satisfaction, sustainable banking, etc

"BANKING FOR ENVIRONMENTAL MANAGEMENT", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.6, Issue 5, page no.649-653, May-2019, Available :http://www.jetir.org/papers/JETIRBP06113.pdf

"BANKING FOR ENVIRONMENTAL MANAGEMENT", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.6, Issue 5, page no. pp649-653, May-2019, Available at : http://www.jetir.org/papers/JETIRBP06113.pdf