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July-2018
eISSN: 2349-5162
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Journal of Emerging Technologies and Innovative Research ( An International Scholarly Open Access Journal, Peer-reviewed, Refereed Journal )
Impact factor 7.95 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal
UGC Approved Journal no 63975(19)
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UGC and ISSN approved 7.95 impact factor UGC Approved Journal no 63975
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Published Paper ID:
JETIRC006235
Registration ID:
184507
Page Number
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Title
WOMEN CONSUMERS ARE CHANGE-O-NOMICS OF INDIAN MARKET SPACE AND WHAT MARKETERS SHOULD DO!!
Authors
Abstract
The purpose of this paper is to evaluate the women consumers, as they are change agents and discuss what marketers should do to reach them successfully. Observational method was applied to evaluate 50 women consumers at Ballari based on their shopping behaviour and reviewed 05 books on women consumers and identified various means/strategies for marketers to apply to reach them successfully
Key Words
Women Consumers, Shopping Experiences, Marketeers.
Cite This Article
"WOMEN CONSUMERS ARE CHANGE-O-NOMICS OF INDIAN MARKET SPACE AND WHAT MARKETERS SHOULD DO!!", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.5, Issue 7, page no.1357-1358, July-2018, Available :http://www.jetir.org/papers/JETIRC006235.pdf
ISSN
2349-5162 | Impact Factor 7.95 Calculate by Google Scholar
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 7.95 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator
Cite This Article
"WOMEN CONSUMERS ARE CHANGE-O-NOMICS OF INDIAN MARKET SPACE AND WHAT MARKETERS SHOULD DO!!", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.5, Issue 7, page no. pp1357-1358, July-2018, Available at : http://www.jetir.org/papers/JETIRC006235.pdf
Publication Details
Published Paper ID: JETIRC006235
Registration ID: 184507
Published In: Volume 5 | Issue 7 | Year July-2018
Page No: 1357-1358
Country: -, -, - .
Area: Engineering
ISSN Number: 2349-5162
Publisher: IJ Publication
Published Paper URL :: https://www.jetir.org/view?paper=JETIRC006235
Published Paper PDF: https://www.jetir.org/papers/JETIRC006235
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