• Sushil Kumar Mishra
• Sreekanth T.Nair

This paper introduces home stay as an innovative approach to managing sustainable tourism objectives. The home stays add authentic socio-cultural richness to the tourists’ experience. Economic growth with protection of the environment is a challenge, which compelled to achieve development with focusing on the sustainable tourism. In Kerala, tourists mainly come to enjoy the exotic beaches, breathtaking hill stations, enchanting waterfalls, lagoons, houseboats, traditional festivals and feasts etc. These natural and cultural attributes can be showcased best through home stays.The Local cultural activities, traditional lifestyle; local tests can be experienced by guests in a homestay programme. This paper explores the concept of sustainable tourism development through homestays in Alappuzza, Kerala using a thorough literature review and primary data on first hand experiences generated through observations and semi-structured interviews. Homestays are an attractive tourism product. The Homestay management and sustainable tourism development considers various aspects like economic growth balanced with various ecological parameters, the interaction between tourism and other sectors, life quality improvement, environment deterioration, deforestation, soil erosion, water pollution, and interruption to quiet life. Thus, this research paper aims at the importance of the sustainable tourism development through homestays. It addresses the potentiality, scope and future trends of homestay tourism in Kerala.

Homestay, Sustainable Tourism, Environment, Development, Kerala

"HOMESTAYS IN KERALA - AN INNOVATIVE TOOL FOR SUSTAINABLE TOURISM ", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.6, Issue 5, page no.40-49, May-2019, Available :http://www.jetir.org/papers/JETIRCH06006.pdf

"HOMESTAYS IN KERALA - AN INNOVATIVE TOOL FOR SUSTAINABLE TOURISM ", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.6, Issue 5, page no. pp40-49, May-2019, Available at : http://www.jetir.org/papers/JETIRCH06006.pdf