• Adit Jha

The new European waste strategy is not solely targeted at handling waste sources, but instead puts the entire supply chain of a commodity at the center of concern. Waste prevention and re-use have the highest priority and take place before a product or a material's end-of-life stage is reached. Recycling can help decrease primary resource use, but it does not resolve the causes, only the symptoms. Recycling processes, in general, require energy and will create side streams (i.e. waste). In addition, there are insurmountable challenges and the activity is far from 100% recycling. Since they really discuss the causes, the theory of waste reduction and re-use is entirely different. It is self-evident that a decrease in waste would also decrease the use of waste production services, energy and money. However, even though European legislation is proceeding in the right direction, there has not been a clear decrease in the production of waste so far. Unfortunately, the production of waste is a positive factor in economic development. Waste generation is basically a big business and many stakeholders are not involved in eliminating waste. To decouple economic growth from waste generation, more sophisticated incentives are needed.

Grass Roots Recycling Network (GRRN), Total Quality Management (TQM), Zero Waste, Zero Waste Systems Inc. (ZWS).

"The Swing from Recycling to Waste Prevention", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.6, Issue 3, page no.617-620, March-2019, Available :http://www.jetir.org/papers/JETIREO06140.pdf

"The Swing from Recycling to Waste Prevention", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.6, Issue 3, page no. pp617-620, March-2019, Available at : http://www.jetir.org/papers/JETIREO06140.pdf