• Arun Kumar
• Dr. Sunil Kumar. M S

We live in the era of fast – moving exponential change driven by the advanced technology and flooded by innovations in the market. The result is the landscape of young, nimble Unicorns playing a tremendous role in the new market .A unicorn is a young company that has valuation worth of $ 1 billion or more from private investors and they represent a very large market opportunity. Most of the companies with unicorn status are in loss, yet they are attracting a good investment in every round of finance due to rigorous growth & opportunities. Big tech or large scale companies take benefit by investing or acquiring these startups, since they don’t need to start from scratch and these startups get a good premium then it apparently gets in to unicorn status. This paper involves study relating to various statuses given to startups by venture capitalists based on their valuation. Familiarizing growth in sector wise extension of unicorn’s in India as well as to Investigate on India’s top unicorns based on their valuation and to scan over abnormal high valuation of unicorn startup in India.

Market, Startups, Status, Unicorn, Valuation.

"Upswing of unicorn startups in India - An analytical study", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.11, Issue 1, page no.220-227, January-2024, Available :http://www.jetir.org/papers/JETIRGB06030.pdf

"Upswing of unicorn startups in India - An analytical study", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.11, Issue 1, page no. pp220-227, January-2024, Available at : http://www.jetir.org/papers/JETIRGB06030.pdf