UGC Approved Journal no 63975(19)

ISSN: 2349-5162 | ESTD Year : 2014
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Published in:

Volume 5 Issue 10
October-2018
eISSN: 2349-5162

UGC and ISSN approved 7.95 impact factor UGC Approved Journal no 63975

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Published Paper ID:
JETIRH006008


Registration ID:
189675

Page Number

26-34

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Title

Financial and Business Performance of Hotels – Government Support for R&D

Abstract

This descriptive research has made an attempt to assess the financial and business performance of hotels in Kashmir Valley by administering a structured schedule to 307 hotel managers, selected using Convenience sampling. Results of the survey reveal that financial performance of hotels in Kashmir during the past three years has not witnessed any significant change while their business performance has witnessed a favourable growth due to better performance in terms of attracting new customers, satisfying customers and winning loyalty of customers. Total sales of hotels are exerting the highest impact on financial performance of hotels followed by rate of growth and finally, overall profitability. government's financial support for R&D is important factor having a bearing on both business and financial performance of hotels in Kashmir Valley. Hence, this study has revealed that concrete government support in terms of better infrastructure and technology upgradation is indispensable for the growth of any industry including hotels

Key Words

Business Performance, Financial Performance, Hotels in Kashmir Valley, Profile of Hotels.

Cite This Article

"Financial and Business Performance of Hotels – Government Support for R&D", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.5, Issue 10, page no.26-34, October-2018, Available :http://www.jetir.org/papers/JETIRH006008.pdf

ISSN


2349-5162 | Impact Factor 7.95 Calculate by Google Scholar

An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 7.95 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator

Cite This Article

"Financial and Business Performance of Hotels – Government Support for R&D", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.5, Issue 10, page no. pp26-34, October-2018, Available at : http://www.jetir.org/papers/JETIRH006008.pdf

Publication Details

Published Paper ID: JETIRH006008
Registration ID: 189675
Published In: Volume 5 | Issue 10 | Year October-2018
DOI (Digital Object Identifier):
Page No: 26-34
Country: Coimbatore, Tamilnadu, India .
Area: Commerce
ISSN Number: 2349-5162
Publisher: IJ Publication


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