• Snekha. M
• Dr. R. Gayatri

Organic foods are chemical free and now it is playing the major role all over the world. The study deals with consumer analysis of organic foods in Chennai, this tried to understand the consumer needs towards the organic foods and how far the foods easily available to the consumers. Therefore, organic foods and their availability in several outlets and nearby stores brings out the major change in Chennai. Organic foods have a huge health concept towards the consumers and respectively they are willing to pay more. Organic food consumption has rapidly increased in the last few years as a direct impact on consumer and their buying behavior due to the conscious of healthy life style. On the note Northern level, the buying of organic food products is low in Chennai. This study results consumer in Chennai are likely to prefer organic foods in the upcoming years and accordingly the awareness of organic foods and its health benefits to be spread

foods, Chennai, Consumer satisfaction, Buying Behavior

"Consumer Analysis Of Organic Foods In Chennai", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.5, Issue 10, page no.73-76, October-2018, Available :http://www.jetir.org/papers/JETIRH006017.pdf

"Consumer Analysis Of Organic Foods In Chennai", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.5, Issue 10, page no. pp73-76, October-2018, Available at : http://www.jetir.org/papers/JETIRH006017.pdf