• Vishwa Priya R.V
• Dr. A.S.Gayathri

Corporate Social Responsibility(CSR) is the commitment by businesses to behave ethically and contribute to economic development while improving the quality of life of the employees and their families, local communities and the society at large. CSR demands companies to acknowledge their social and environmental records also, apart from their financial performances. It is the responsibility of corporations to go above and beyond what the Law requires them to do.Any organisation’s CSR activities have a significant influence on employees’ opinions, interests and performance. Although most of the studies concerning CSR explored the effects of CSR on only corporate financial performance and customer-oriented factors. It is important to take into consideration the perceptions of employees of an organisation about various CSR activities undertaken and that are to be undertaken in future giving them due importance, thereby also encouraging a lot of ideas and participation from them. Employees are the most vital assets for any organisation. So are their perceptions and thoughts about serving the dimensions of the society legally, ethically and economically well. Keywords: CSR, employees, perception, Vodafone.

EMPLOYEES’ PERCEPTIONS OF CORPORATE SOCIAL RESPONSIBILITY(CSR) ACTIVITIES OF “VODAFONE”

"EMPLOYEES’ PERCEPTIONS OF CORPORATE SOCIAL RESPONSIBILITY(CSR) ACTIVITIES OF “VODAFONE”", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.6, Issue 1, page no.102-111, January-2019, Available :http://www.jetir.org/papers/JETIRV006016.pdf

"EMPLOYEES’ PERCEPTIONS OF CORPORATE SOCIAL RESPONSIBILITY(CSR) ACTIVITIES OF “VODAFONE”", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.6, Issue 1, page no. pp102-111, January-2019, Available at : http://www.jetir.org/papers/JETIRV006016.pdf