• Ms.N.VIDHYA

The public is becoming increasingly aware of the importance of healthy nutrition for general health and overall well-being. Processed foods which are high in saturated fats, sugar and sodium, and low in essential nutrients are not only responsible for overweight problems but have been also shown to be major contributors to a number of health problems including diabetes, high blood pressure and heart disease. To make things worse, there are also various artificial preservatives, flavour enhancers and a number of other chemicals with dubious effects on health. On the other hand, unprocessed foods are not as healthy as they seem to be either because most of them are conventionally grown which means with the use of pesticides, chemical fertilizers, antibiotics, growth hormones and who knows what else. Fortunately, there is a safer and healthier alternative – organic food. Critics claim that there is not enough evidence for organic food being either healthier or safer than the conventional one, however, the organic farming methods speak for themselves. The main idea of organic food production is avoidance of all non-organic farming methods which means that the use of pesticides, artificial fertilizers, antibiotics, growth hormones and similar things is strictly forbidden. Instead, organic food producers use all natural farming methods such as crop rotation, composting, companion planting, stimulating biodiversity, etc. As a result, organic products pose no risk of pesticide residues nor presence of other potentially harmful chemicals. Organic food products also are not allowed to contain any genetically modified ingredients nor artificial additives. Although conventionally grown food is claimed to be safe, absence of all non-natural ingredients makes organic food without a doubt healthier and safer choice because the long term effects of those “safe“ doses of pesticides, preservatives and other chemicals remain unknown. This paper deals with consumers’ attitude towards organic food products in Erode city

pesticides, companion planting

"A STUDY ON CONSUMERS’ ATTITUDE TOWARDS ORGANIC FOOD PRODUCTS IN ERODE CITY", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.6, Issue 2, page no.138-144, February-2019, Available :http://www.jetir.org/papers/JETIRZ006023.pdf

"A STUDY ON CONSUMERS’ ATTITUDE TOWARDS ORGANIC FOOD PRODUCTS IN ERODE CITY", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.6, Issue 2, page no. pp138-144, February-2019, Available at : http://www.jetir.org/papers/JETIRZ006023.pdf