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February-2019
eISSN: 2349-5162
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Journal of Emerging Technologies and Innovative Research ( An International Scholarly Open Access Journal, Peer-reviewed, Refereed Journal )
Impact factor 7.95 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal
UGC Approved Journal no 63975(19)
ISSN: 2349-5162 | ESTD Year : 2014 Call for Paper
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UGC and ISSN approved 7.95 impact factor UGC Approved Journal no 63975
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Published Paper ID:
JETIRZ006045
Registration ID:
197042
Page Number
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Title
A STUDY ON CONSUMER PROBLEMS OF BRANDED MILK AND MILK PRODUCTS WITH SPECIAL REFERENCE TO COIMBATORE DISTRICT
Authors
Abstract
The present study focused on brand preference and problems of urban consumers in Coimbatore city. Milk and milk products are unavoidable nutrition food for human life. Today in marketing there are no of manufacturers plays a vital role in the milk industry. To standing successfully and going long period in the market the manufacturers should know the consumers behaviour. Hence, the study analyses socio economic demographic factors, brand preference and problems of the consumers.
Key Words
Milk and milk products, Brand, Consumer behaviour.
Cite This Article
"A STUDY ON CONSUMER PROBLEMS OF BRANDED MILK AND MILK PRODUCTS WITH SPECIAL REFERENCE TO COIMBATORE DISTRICT", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.6, Issue 2, page no.285-291, February-2019, Available :http://www.jetir.org/papers/JETIRZ006045.pdf
ISSN
2349-5162 | Impact Factor 7.95 Calculate by Google Scholar
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 7.95 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator
Cite This Article
"A STUDY ON CONSUMER PROBLEMS OF BRANDED MILK AND MILK PRODUCTS WITH SPECIAL REFERENCE TO COIMBATORE DISTRICT", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.6, Issue 2, page no. pp285-291, February-2019, Available at : http://www.jetir.org/papers/JETIRZ006045.pdf
Publication Details
Published Paper ID: JETIRZ006045
Registration ID: 197042
Published In: Volume 6 | Issue 2 | Year February-2019
Page No: 285-291
Country: -, -, - .
Area: Engineering
ISSN Number: 2349-5162
Publisher: IJ Publication
Published Paper URL :: https://www.jetir.org/view?paper=JETIRZ006045
Published Paper PDF: https://www.jetir.org/papers/JETIRZ006045
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