UGC Approved Journal no 63975

ISSN: 2349-5162 | ESTD Year : 2014
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Published in:

Volume 6 Issue 2
February-2019
eISSN: 2349-5162

UGC and ISSN approved 7.95 impact factor UGC Approved Journal no 63975

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Published Paper ID:
JETIRZ006083


Registration ID:
197975

Page Number

535-539

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Title

A STUDY ON CUSTOMER SATISFACTION TOWARDS ONLINE SHOPPING OF FMCG PRODUCTS IN CHENNAI CITY

Abstract

This Paper is focused on the satisfaction of the customers through online shopping. The customers are plays a vital role in the marketing. This paper is to identify the influencing factors of Customers. For this research I used primary data to analysis the customers’ satisfaction. The tools of this research are percentage, correlation and chi square. The no. of respondents is 200. By using the statistical to know about the customer’s satisfaction of online shopping. The success of the online shopping has been measured by the customer’s satisfaction by their purchases.

Key Words

A STUDY ON CUSTOMER SATISFACTION TOWARDS ONLINE SHOPPING OF FMCG PRODUCTS IN CHENNAI CITY

Cite This Article

"A STUDY ON CUSTOMER SATISFACTION TOWARDS ONLINE SHOPPING OF FMCG PRODUCTS IN CHENNAI CITY", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.6, Issue 2, page no.535-539, February-2019, Available :http://www.jetir.org/papers/JETIRZ006083.pdf

ISSN


2349-5162 | Impact Factor 7.95 Calculate by Google Scholar

An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 7.95 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator

Cite This Article

"A STUDY ON CUSTOMER SATISFACTION TOWARDS ONLINE SHOPPING OF FMCG PRODUCTS IN CHENNAI CITY", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.6, Issue 2, page no. pp535-539, February-2019, Available at : http://www.jetir.org/papers/JETIRZ006083.pdf

Publication Details

Published Paper ID: JETIRZ006083
Registration ID: 197975
Published In: Volume 6 | Issue 2 | Year February-2019
DOI (Digital Object Identifier): http://doi.one/10.1729/Journal.19751
Page No: 535-539
Country: -, -, - .
Area: Engineering
ISSN Number: 2349-5162
Publisher: IJ Publication


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