• Dr. Muslim Ahmad Shah
• Ishfaq Gull

Abstract: Fish marketing practices is the combination of a series of functions or services that are performed by fishermen and several other marketing agents, brokers, wholesalers and retailers in order to transfer the products from source to the ultimate consumers at home. Marketing system may be thought of as the connecting link between fishermen and consumers. A total of 37 species of fishes were caught during the present study period and was categorized economically on the basis of market price into four categories viz. High price, Middle price, Low price and Very Low price. Cirrhinus mrigala, Clarias batrachus, Mystus seenghala, Puntius amphibious, Rita rita, Tor tor and Wallagu atto were categorized economically as High price and the price of these fish species ranged between Rs.150 to Rs. 250. Similarly, Anabas testudineus, Colisa fasciatus, Labeo bata, Labeo calbasu, Labeo fimbriatus, Labeo gonius, Mystus aor, Mystus bleekeri, Puntius chrysopoma, Puntius sarana, Puntius sophore and Xenentodon cancila were categorized economically as Middle price and the price of these fish species ranged between Rs.100 to Rs. 150. The price of the fish species which fall under Low price category ranged between Rs 50 to Rs.100 are Amblypharyngodan mola, Channa marulius, Mastacembilus pancalus, Nandus nandus, Osteobrama cotio, Oxygaster bacaila, Oxygaster gora and Rasbora daniconius. Fish species as Barilius bandelisis, Barilius barila, Chanda namu, Chanda ranga, Chela laubuca, Danio devario, Noemacheilus botica, Oxygaster clupeoides, Puntius conchonius and Puntius titius are categorized as Very low price and ranged between Rs 20 to Rs. 50 only.

Key Words: Catch 1; Fishing 2; Market value 3; Species 4; River Narmada 5; Aquatic 6; Employment 7; Water 8; Price 9; Ecosystem.

"Catch composition and market value estimation of different fish species of River Narmada in Central India.", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.7, Issue 8, page no.861-867, August-2020, Available :http://www.jetir.org/papers/JETIR2008111.pdf

"Catch composition and market value estimation of different fish species of River Narmada in Central India.", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.7, Issue 8, page no. pp861-867, August-2020, Available at : http://www.jetir.org/papers/JETIR2008111.pdf