• Dil Prasad subba
• Dil Prasad Subba
• Ankit Kumar

Social media platforms have become pervasive in modern society, offering a wide range of content to users worldwide. This study investigates the intricate relationship between social media content consumption and mental health outcomes. By analysing the preferences of 75 participants regarding content consumption on platforms like Facebook, Instagram, and WhatsApp, alongside emerging platforms such as Instagram, this research provides a comprehensive understanding of how different content types influence individuals' mental well-being. Through a review of literature spanning psychology, sociology, and communication studies, this study identifies the underlying psychological mechanisms driving users' engagement with various content types. Factors such as emotional resonance, perceived relevance, and patterns of engagement are explored to elucidate their role in shaping users' responses to social media content. Employing a mixed-methods approach, including surveys and experiments, this study assesses the impact of content categories such as motivational quotes, educational information, comedy, and spiritual content on users' mental health outcomes. Variables including mood, self-esteem, and perceived social support are scrutinized to provide nuanced insights into the potential benefits or detriments associated with each content type. The findings contribute to a deeper understanding of how social media content consumption influences individuals' mental health and overall well-being. Moreover, they inform content creators, platform developers, and mental health professionals about strategies for promoting positive experiences and mitigating negative effects on social media platforms.

Social media, Content consumption, Mental health, Psychological mechanisms, Content categories, Mixed-methods approach

"Exploring the Relationship Between Social Media Content Consumption and Mental Health: A Holistic Analysis.", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.11, Issue 4, page no.i667-i671, April-2024, Available :http://www.jetir.org/papers/JETIR2404888.pdf

"Exploring the Relationship Between Social Media Content Consumption and Mental Health: A Holistic Analysis.", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.11, Issue 4, page no. ppi667-i671, April-2024, Available at : http://www.jetir.org/papers/JETIR2404888.pdf